How to Get More Positive Online Reviews (and Deal with the Negative)

Whether you’re starting a new business or an established business owner with loyal customers, online reviews play an important role to success. Online reviews, whether positive or negative, can be the deciding factor for your customers to choose your business over another. Reviews give consumers the social proof to make a decision to purchase and trust in your business.

As a business owner, it’s important to maintain a positive review presence and take the time to respond and engage with your customers. Use every review as an opportunity to understand your customer’s pain points and discover how you can improve your product or service. You also have the opportunity to start a unique conversation with your customers and be honest and transparent to correct a mistake or situation. To help you get started, Valpak outlines twelve helpful tips to gain positive online reviews and helpful approach to respond to negative reviews in their visual below.